It’s pretty much expected by your potential investors that your startup should have a 4 year vesting plan with a 1 year cliff, accelerated on an exit event with a double trigger for the founders. But what does all this mean?
BTW: If you like this post, you’ll probably love the much more in-depth Pitching Masterclass.
It’s a question I get asked all too often by first-time startup founders, so I’ll try to explain it here once and for all. You don’t need to be a lawyer to understand it. Read on to master your vesting.